Ready to bring the latest technology into your life? With LG’s new Signature range get ready to upgrade your lifestyle with bespoke design, technology and class, says Christine Karan.
ON THE SCREEN
The LG Signature OLED TV W (77/65-inch) embodies breakthrough innovation in television technology. Demonstrating simplicity yet sophistication, the innovative Picture-on-Wall design of the W7 series follows LG’s “less is more” philosophy, with stripped away non-essentials to emphasise minimalism but with a lot of punch. The sleek, razor-thin (just an inch-and-a half thick) profile makes the TV appear to be levitating in mid-air, and is further complemented by 4K picture quality and Dolby Atmos sound experience.
This is another lifestyle innovation from LG that comes loaded with a lot of features. The LG Signature washing machine, an advanced version of the LG TWINWash™, comes with a 24-inch front-load door that is more durable, convenient and sophisticated than ever and features the unique pedestal TWINWash™ Mini under the main unit. The minimalistic design of the LG Signature washing machine is highlighted by the beautiful touch-enabled Quick Circle user Interface which is embedded in the glass door. The Push Open washing machine door can be opened with a slight push, even when the user’s hands are full. Meanwhile, the washer’s enamel coating not only gives it a sleek, sophisticated look but also repels fingerprints and corrosion.
KEEPING IT COOL
The LG Signature refrigerator is both intuitive and revolutionary. LG has taken its award-winning Door-in-Door™ design one step further by adding the InstaView Door-in-Door™ feature that makes the opaque compartment transparent with two quick knocks. The transparent surface allows customers to peek inside the refrigerator without having to open the door, offering significant energy savings by limiting cold air loss. Even more innovative is the new Auto Open Door feature, which activates as a user approaches the refrigerator, allowing for quick and easy hands-free access.
LG believes that nothing is more important than clean air. The exquisitely designed LG Signature air purifier allows the air-cleaning process to be a visual experience with its innovative transparent panel. Equipped with an advanced Watering Engine™, this air purifier harnesses the power of water to filter out harmful chemicals and contaminants while quickly bringing the room to comfortable humidity levels. While fine dust particles are totally invisible to the naked eye, customers can see the air quality of their indoor environment by simply glancing at LG’s Smart Indicator™. Positioned on the control display, the indicator shows air quality with quantitative figures.
All LG Signature products will be available at LG brand shops and leading retail stores across the GCC region.