After working in an IT company for two years, Azzam al Raessi left to pursue his dream of setting up a company specialising in film, music and sound production. In early 2015, he co-founded Studio 43 in Muscat with two partners, offering a creative space for Oman’s artists. While music is his passion, Azzam, 26, talks about what else drives him during a spin of the new Genesis
Q: What drives you to success?
My motivation is to do something that hasn’t been done in Oman. I wanted to help people who were, like me, struggling to find a venue to record music or make videos. Money is not the main motivator for me. Of course, I want recognition for what I can do, but it’s just the “feel-good factor” of helping other people as well.
Q: Who or what has been your inspiration in your career?
My eldest brother and my dad would be my inspiration. Whenever I feel stuck or have no idea how to approach a situation, I listen to Tony Robbins [an American motivational speaker]. When it comes to my brother, he basically taught me how to play music. My dad told me anything is possible in life and he was always supportive.
Q: What is your biggest career success to date?
It has to be setting up Studio 43. It’s basically a place where a new artist in town [or] young artists who have the talent to play music can come. We bring them in and record, mix and produce music for them and give it to the public. We also help video makers, giving them a platform to perform and express their art, and do advertisements for companies and music for filmmakers. It was a struggle to get to that point. In my heart, I knew it would work. It was a risk, but I think it was a risk worth taking. I didn’t want to regret it in 10 years and think what might have been.
Q: What are your goals?
I want to be the main person in media when it comes to Oman. That’s the ultimate goal. It is achievable, there’ s no reason why not. This studio can be a way for me to actually achieve it.
Q: Career-wise, where do you plan to be in 10 years’ time?
The idea is to be the king of the entertainment business here in Oman. If anyone wants any sort of entertainment activities, they can come to my company and we will be able to provide it. I will have a lot of artists under my wing. The idea is to discover new artists and give them a platform to perform.
Q: What do you like about the Genesis, the premium series of Hyundai Motor Company?
The Genesis has all the comforts that can be expected from top-of-the-line cars. Its advanced technologies, like blind spot assist, lane departure warning match the best of luxury cars. To top it all, the Genesis has sporty looks, aesthetic design and handles amazingly. As I spent more time with the car, I realised that it has the “cool quotient” and is the perfect luxury car for the new generation.